Evolving thanks to you, but formulas staying true

For 5 years, we've been the go-to for keeping kids clean, confident, and ready for adventure. We leveled up our aesthetic but tbh—it’s still us at the core! Inside, are all the safe, simple formulas you trust and love.

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tbh kids® - responsible hair, skin and body care for tweens.

We hope you love our new look! We're helping save the planet so we will be selling through our current packaging. In the meantime, you might receive some new and some old. Promise, we changed nothing on the inside – just a little glow up for today’s clean and simple, aesthetically hip tween.